6 metric to evaluate the actions of Community Management in social media

The importance and relevance of the metrics varies according to each case, as are related mainly to four factors:  the  brand  or company,  the market, the  strategy  and  objectives.  From there defined KPI’s which are the vital support to calculate the ROI which is about what actions business and

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6 metric to evaluate the actions of Community Management in social media

The importance and relevance of the metrics varies according to each case, as are related mainly to four factors:  the  brand  or company,  the market, the  strategy  and  objectives.  From there defined KPI’s which are the vital support to calculate the ROI which is about what actions business and

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How many Twitter profiles really need a brand?

Brandwatch recent study reveals that brands can have more than 40 profiles on Twitter, each designed to as many types of apartments, offices, languages or needs of their consumers and customers. The study indicates that the number of Twitter profiles

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How many Twitter profiles really need a brand?

Brandwatch recent study reveals that brands can have more than 40 profiles on Twitter, each designed to as many types of apartments, offices, languages or needs of their consumers and customers. The study indicates that the number of Twitter profiles

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Do you have a plan?

If you are thinking that your business could do with some fresh marketing then before you start you should have a strategy or plan. You need a solid foundation so you get the most out of your promotional activities otherwise

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Do you have a plan?

If you are thinking that your business could do with some fresh marketing then before you start you should have a strategy or plan. You need a solid foundation so you get the most out of your promotional activities otherwise

/ No comments

How to hire successfully

Hiring someone for a position in your company is not an easy task. How can you be sure you have the right person? Of course, going with your gut and the chemistry with a person are important factors to consider,

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How to hire successfully

Hiring someone for a position in your company is not an easy task. How can you be sure you have the right person? Of course, going with your gut and the chemistry with a person are important factors to consider,

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Mobile Marketing: Local positioning is an almost obligatory priority for companies

The phone and mobile devices have generated great changes of paradigms and habits of consumers. That is why, it is important that companies are aware of these new customs and know how they should adapt to such changes. The trend indicates

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Mobile Marketing: Local positioning is an almost obligatory priority for companies

The phone and mobile devices have generated great changes of paradigms and habits of consumers. That is why, it is important that companies are aware of these new customs and know how they should adapt to such changes. The trend indicates

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Mobile applications are successful in the financial sector

It may seem surprising, but a high percentage of banking transactions and is done through these intelligent devices. Half banking users uses their mobile devices to search for information, pay bills or make transfers. This is indicated by data xAd and Telmetrics,

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Mobile applications are successful in the financial sector

It may seem surprising, but a high percentage of banking transactions and is done through these intelligent devices. Half banking users uses their mobile devices to search for information, pay bills or make transfers. This is indicated by data xAd and Telmetrics,

/ No comments

Marketing for your small business

As a small business owner it can be difficult to find the time and budget for effective marketing strategies. However, marketing our business is essential for people to learn about your services and brand. The more you sell yourself, the

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Marketing for your small business

As a small business owner it can be difficult to find the time and budget for effective marketing strategies. However, marketing our business is essential for people to learn about your services and brand. The more you sell yourself, the

/ No comments

The ‘check-in’ lost popularity among mobile users

A new report from The Pew Internet and American Life Project draws the map of the location of these services today. It shows that one in three adult users of social networks has at least one account that has been installed

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The ‘check-in’ lost popularity among mobile users

A new report from The Pew Internet and American Life Project draws the map of the location of these services today. It shows that one in three adult users of social networks has at least one account that has been installed

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Antiques online: The best apps and websites

Browsing around antique shops and fairs is still a popular pastime, but like many other areas of commerce, the internet has changed the way we look for products. These days, many people look for their antiques online. Image Credit Whether

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Antiques online: The best apps and websites

Browsing around antique shops and fairs is still a popular pastime, but like many other areas of commerce, the internet has changed the way we look for products. These days, many people look for their antiques online. Image Credit Whether

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The traps of social metrics to seduce customers, brands and advertisers

According to proliferate the media and social networks, the greater its relevance for companies and brands. Who’d say? Now it really matters what to get reach and seduce digital audiences, and few companies resist its charms to launch all kinds of actions

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The traps of social metrics to seduce customers, brands and advertisers

According to proliferate the media and social networks, the greater its relevance for companies and brands. Who’d say? Now it really matters what to get reach and seduce digital audiences, and few companies resist its charms to launch all kinds of actions

/ No comments