Selling no longer sells on social networks

As reflected in a recent survey of more than 1,500 Internet users carried out by the company Relevation Research, three out of every five users interviewed did not follow any brand on social networks: 79% of Facebook users say they

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Selling no longer sells on social networks

As reflected in a recent survey of more than 1,500 Internet users carried out by the company Relevation Research, three out of every five users interviewed did not follow any brand on social networks: 79% of Facebook users say they

/ No comments

Social Media and Customer Service: When a response on time is a victory

The well-known expression “The customer is always right” now enjoys more popularity than ever. With the advent of social media, clients have experienced a hitherto unknown empowerment, which gives them an authority that is hardly questionable today. They are able to praise

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Social Media and Customer Service: When a response on time is a victory

The well-known expression “The customer is always right” now enjoys more popularity than ever. With the advent of social media, clients have experienced a hitherto unknown empowerment, which gives them an authority that is hardly questionable today. They are able to praise

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Social Media is more than Community Management?

Without water or care, even without small conversations in privacy, a plant will not grow as you wish. So we can understand the dynamization of social environments, or how to treat the communities that you manage. Taking care of them That’s why I

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Social Media is more than Community Management?

Without water or care, even without small conversations in privacy, a plant will not grow as you wish. So we can understand the dynamization of social environments, or how to treat the communities that you manage. Taking care of them That’s why I

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Advertising works best among smartphone users who pay for content

A large majority of smartphone users use their equipment to consume digital content, whether news or information of all kinds. A new study by Frank N. Magid Associates for the Online Publishers Association of the USA, entitled “A portrait of the

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Advertising works best among smartphone users who pay for content

A large majority of smartphone users use their equipment to consume digital content, whether news or information of all kinds. A new study by Frank N. Magid Associates for the Online Publishers Association of the USA, entitled “A portrait of the

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The importance of analyzing and understanding conversations in their digital context

Often we are not aware of the enormous power of language to move emotions and promote behavioral changes in people. The true meaning of words is in the emotions, feelings and reactions that provoke that, in each geographical area and

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The importance of analyzing and understanding conversations in their digital context

Often we are not aware of the enormous power of language to move emotions and promote behavioral changes in people. The true meaning of words is in the emotions, feelings and reactions that provoke that, in each geographical area and

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Content Curation: The infallible recipe for a good plate of contents

According to Erick Schmidt, CEO of Google, every two days more content is generated than in the whole civilization had been created until 2003. There is such a proliferation of information in such a short time that it is totally

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Content Curation: The infallible recipe for a good plate of contents

According to Erick Schmidt, CEO of Google, every two days more content is generated than in the whole civilization had been created until 2003. There is such a proliferation of information in such a short time that it is totally

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What is the best time to publish and increase engagement in Social Media?

You have carefully designed a strategy in Social Media, which includes the detail to whom you address, what is the message you want to convey, where are you going to publish it, but you lack a very important detail, when

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What is the best time to publish and increase engagement in Social Media?

You have carefully designed a strategy in Social Media, which includes the detail to whom you address, what is the message you want to convey, where are you going to publish it, but you lack a very important detail, when

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Social Media: 10 common mistakes as easy to avoid

Social Media is a relatively new ‘concept’, which has developed in a very short time, where without realizing it we have been immersed, in many cases without having the necessary preparation for it. It can be said that we have almost

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Social Media: 10 common mistakes as easy to avoid

Social Media is a relatively new ‘concept’, which has developed in a very short time, where without realizing it we have been immersed, in many cases without having the necessary preparation for it. It can be said that we have almost

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Easy design tips that will increase your blog conversions

If you want to build a loyal audience for your blog, there are ways to improve your reader experience. In addition to your blog content, the next biggest factor to consider is design. Your aim should be to optimise your

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Easy design tips that will increase your blog conversions

If you want to build a loyal audience for your blog, there are ways to improve your reader experience. In addition to your blog content, the next biggest factor to consider is design. Your aim should be to optimise your

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78% of companies bet on engagement with users

Marketing companies need to focus on building strong relationships and connecting with their fans. The metrics used today to measure the effectiveness of Social Media are excessively basic, focused on quantifying the number of followers. A user is not a number,

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78% of companies bet on engagement with users

Marketing companies need to focus on building strong relationships and connecting with their fans. The metrics used today to measure the effectiveness of Social Media are excessively basic, focused on quantifying the number of followers. A user is not a number,

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