Online video, a rough diamond for content marketing

Online video is the new rough diamond marketing content. Users enjoy seeking out and sharing videos. Every day no less than 100 million Internet users on sites like YouTube dive in search of these audiovisual creations. However, the main objective

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Online video, a rough diamond for content marketing

Online video is the new rough diamond marketing content. Users enjoy seeking out and sharing videos. Every day no less than 100 million Internet users on sites like YouTube dive in search of these audiovisual creations. However, the main objective

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5 More Big Sports Business Trends for 2016

With every year, we see ever more impressive physical feats from the world’s elite athletes, running faster, jumping higher or otherwise excelling in their sports. Image Credit After the most successful Olympic Games ever from Team GB in Rio in

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5 More Big Sports Business Trends for 2016

With every year, we see ever more impressive physical feats from the world’s elite athletes, running faster, jumping higher or otherwise excelling in their sports. Image Credit After the most successful Olympic Games ever from Team GB in Rio in

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Recommendations and increasingly relevant social indicators for search engines

It is a fact, the recommendations of others influence us more than any other source of information when buying. Hence, the growing interest in brands be present in the social environment of consumers, which inevitably involves their performance on social

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Recommendations and increasingly relevant social indicators for search engines

It is a fact, the recommendations of others influence us more than any other source of information when buying. Hence, the growing interest in brands be present in the social environment of consumers, which inevitably involves their performance on social

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Here Comes Santa Claus! – Have the most magical Christmas ever!

For children, Christmas is a truly magical time.  Why not embrace all the magic and make Christmas one to really remember and cherish? It is all too easy to get caught up in the new toys and gadgets, but why

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Here Comes Santa Claus! – Have the most magical Christmas ever!

For children, Christmas is a truly magical time.  Why not embrace all the magic and make Christmas one to really remember and cherish? It is all too easy to get caught up in the new toys and gadgets, but why

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Creativity to grow: The digital economy moves with imagination

We got used very quickly to changes, even when we cannot understand them in depth. In recent decades, the technological revolution “annulled” distances, greatly relativizing the borders between countries. Words like “instantaneity” and “hyper” are now in our vocabulary, but

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Creativity to grow: The digital economy moves with imagination

We got used very quickly to changes, even when we cannot understand them in depth. In recent decades, the technological revolution “annulled” distances, greatly relativizing the borders between countries. Words like “instantaneity” and “hyper” are now in our vocabulary, but

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More and more companies betting on the Inbound marketing in their strategies

Attraction marketing or Inbound marketing is positioned as the main weapon in the marketing strategy. 85% of companies that have taken part in the last State of Inbound , Hubspot recognize their effectiveness in achieving their goals. It is included

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More and more companies betting on the Inbound marketing in their strategies

Attraction marketing or Inbound marketing is positioned as the main weapon in the marketing strategy. 85% of companies that have taken part in the last State of Inbound , Hubspot recognize their effectiveness in achieving their goals. It is included

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Companies do not reach the millennials because they go beyond the clichés

Are companies failing in their approach to the millennials because they only are based on clichés? A presentation at the Advertising Week, which is being held these days in New York, has focused on that particular point and to discover

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Companies do not reach the millennials because they go beyond the clichés

Are companies failing in their approach to the millennials because they only are based on clichés? A presentation at the Advertising Week, which is being held these days in New York, has focused on that particular point and to discover

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Digital advertising will continue to drive the growth of advertising investment

The rapid development of the technology associated with digital advertising will help the global ad market to grow 5.3% in 2014, 3.9% over 2013. The growth will remain strong over the next two years, with 5 , 3% in 2015

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Digital advertising will continue to drive the growth of advertising investment

The rapid development of the technology associated with digital advertising will help the global ad market to grow 5.3% in 2014, 3.9% over 2013. The growth will remain strong over the next two years, with 5 , 3% in 2015

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Social media? Keep it clear, need much work, commitment and patience

Many companies want to jump into the world of social media, but are not prepared, or simply are not made aware of what they should actually do them. Often they make simple mistakes, but greatly hurt generating a marketing strategy

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Social media? Keep it clear, need much work, commitment and patience

Many companies want to jump into the world of social media, but are not prepared, or simply are not made aware of what they should actually do them. Often they make simple mistakes, but greatly hurt generating a marketing strategy

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The Importance of Picking the Right Colour Scheme for Your Website

One of the first things that a visitor to your site will notice is the colour scheme that you use, and it will make an impression – good or bad. That’s why it’s important to get the colours right when

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The Importance of Picking the Right Colour Scheme for Your Website

One of the first things that a visitor to your site will notice is the colour scheme that you use, and it will make an impression – good or bad. That’s why it’s important to get the colours right when

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