If pests are found in your food business, they will likely head straight for and contaminate the food. Should they be discovered following a complaint or during a food safety inspection, your business could be closed and subjected to a ‘Hygiene Emergency Prohibition Notice’, which will cost the business both financially and possibly damage your […]

We all know that the brand is the essential asset in the vast majority of companies, whatever their size or market. To boost the brand in this difficult economic period, it must be a priority to overcome this crisis and emerge from it strengthened. For an Association that brings together professionals and companies that are defenders […]

During the First Meeting of Managers and Managers of Large Electronic Stores, organized by Active Networking this November in Madrid, different experts and professionals discussed various aspects related to current trends in electronic commerce, as well as the procedures and strategies used by the companies in their online businesses.

It is a common mistake to think that social networks are mere instruments of promotion, actions in social networks must reach equilibrium through interaction and, without a doubt, the art of collaboration and sharing, which makes the difference between Loyalty and sell.

I’ve been worried about the issue for some time now. Every time someone who is not in the industry asks me what I work on and commented that in marketing, a look of distrust appears on the horizon. If in addition, I qualify my specialization, agri-food marketing, then the reticence is greater, thinking that I spend my […]