Marketing companies need to focus on building strong relationships and connecting with their fans. The metrics used today to measure the effectiveness of Social Media are excessively basic, focused on quantifying the number of followers. A user is not a number, but a human being, with values, able to make their own contributions, in the form […]
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The Internet has totally changed the way audiences interact and communicate with brands. In a short time, it has managed to transform a large part of the traditional relationship and marketing strategies, and behind are the times when brands were limited to sending unidirectional messages to their potential and they acquired the product and went home, […]
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Buying a used car in Miami is one of those issues that often come up in the conversations. However, when one is seriously considering getting a used car in Miami, so many doubts arise that end up throwing back more than one. Do not worry, we will tell you everything you need to know …
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Are companies failing in their approach to the millennials because they only are based on clichés? A presentation at the Advertising Week, which is being held these days in New York, has focused on that particular point and to discover if there really is such a thing as a millennial. The millennials are one of […]
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What consumers look for when faced with a brand? The quick answers to these questions point to platitudes that, in part, have been running much in recent years, almost decades. Consumers are looking for price, quality, a well-known brand, which recommends its trusted neighbor? All this was real, although studies show that current market is […]
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In marketing all goes to a hellish pace. Everything evolves quickly and almost imperceptibly as we are not very attentive. That is why I would like us to change our understanding that the sale of products services, due to market developments. A company that claims to have a positive impact on the market needs to […]
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This week we were able to access the new State of Search Marketing Report 2012, produced by Econsultancy in collaboration with SEMPO. This report evaluates the current state of online marketing, including search engine rankings, SEM or marketing in social networks, taking a sample of 900 respondents from May to June of this year. Among its main […]
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Today marketing has gained a significant weight in the development and success of a company and become one of the most important key virtually in every successful business. This is not unusual, in fact, a common product but with a great marketing can surpass a good product that is badly marketed. Large companies can dedicate […]
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You know what you are in life? What is your legacy? The search for an answer can be complicated, but it really should be simple. You have come to life to try to make an impact on others. Try to leave good memories, because this will be marking your position on others. If you succeed […]
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The recommendations and suggestions online are an increasingly important when buying item. For customers are a way to improve your shopping experience, and strengthen decision making. According to data from Metail, more than half of consumers (56%) was more willing to buy at that retailer to provide a personalized experience.This includes the proposed ideas and […]
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