Tips for getting started with your business website

Building a website is no easy task and it is why it is best to work with a professional Web Design Edinburgh company such as Design Hero in order to get your website functioning correctly and looking amazing.

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Once you’ve decided on and purchased a domain name and sorted out your hosting, you can start looking at the design and functioning of your website. There are a number of ways that you can create a great website and some of them include:

Mobile ready

In order for a website to be effective, it must be mobile responsive. The average person spends more than five hours a day on their mobile phone, and more people than ever use their phones to search for products and services. It is important that your customers have a  good experience on your website when they use their mobile phone to access it.

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Make it easy to navigate around

You should limit the number of tabs on your top-level navigation menu to five, with related pages grouped under each tab. Make sure that these are clearly labelled to identify what can be found on the pages. If your readers land on a particular page of your site, you should also provide them with an easy way to return to the homepage.

Add a call to action

There should be something on each page of your website that will entice the reader to take action. Essentially, what you need to do is give them a call to action. Ideally, your website should encourage your visitors to take a certain action, such as calling your company, asking for more information or anything else that relates to your overall marketing and business goals.

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