Is your business missing these important tools?

There are still entrepreneurs out there who expect digital enterprise to be all about reduced overheads, lower workloads and a massive customer base. Image Credit While few businesses can afford to be without a digital presence, successful ecommerce is actually

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Is your business missing these important tools?

There are still entrepreneurs out there who expect digital enterprise to be all about reduced overheads, lower workloads and a massive customer base. Image Credit While few businesses can afford to be without a digital presence, successful ecommerce is actually

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The vital importance of monitoring the online reputation of companies and brands

Monitoring the online reputation of a brand is already a forced task that ignored can leave us defenseless in the face of the devastating negative effects of an uncontrolled crisis. Generally, companies are usually aware of the image they project

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The vital importance of monitoring the online reputation of companies and brands

Monitoring the online reputation of a brand is already a forced task that ignored can leave us defenseless in the face of the devastating negative effects of an uncontrolled crisis. Generally, companies are usually aware of the image they project

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Social Media and reputation crisis: How to prevent ourselves from facing them

76% of the crises that occurred in Social Media could have been avoided. Without a doubt, those who have truly suffered in the first person their devastating effects can testify … To prevent this type of situation, it is better to

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Social Media and reputation crisis: How to prevent ourselves from facing them

76% of the crises that occurred in Social Media could have been avoided. Without a doubt, those who have truly suffered in the first person their devastating effects can testify … To prevent this type of situation, it is better to

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Four Common User Experience Mistakes to Avoid

There are many amazing examples of great web page design to be seen when we browse the internet. There are also many examples of poor user experience from which we can learn valuable lessons about what not to do on

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Four Common User Experience Mistakes to Avoid

There are many amazing examples of great web page design to be seen when we browse the internet. There are also many examples of poor user experience from which we can learn valuable lessons about what not to do on

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Selling no longer sells on social networks

As reflected in a recent survey of more than 1,500 Internet users carried out by the company Relevation Research, three out of every five users interviewed did not follow any brand on social networks: 79% of Facebook users say they

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Selling no longer sells on social networks

As reflected in a recent survey of more than 1,500 Internet users carried out by the company Relevation Research, three out of every five users interviewed did not follow any brand on social networks: 79% of Facebook users say they

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Social Media and Customer Service: When a response on time is a victory

The well-known expression “The customer is always right” now enjoys more popularity than ever. With the advent of social media, clients have experienced a hitherto unknown empowerment, which gives them an authority that is hardly questionable today. They are able to praise

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Social Media and Customer Service: When a response on time is a victory

The well-known expression “The customer is always right” now enjoys more popularity than ever. With the advent of social media, clients have experienced a hitherto unknown empowerment, which gives them an authority that is hardly questionable today. They are able to praise

/ No comments

Social Media is more than Community Management?

Without water or care, even without small conversations in privacy, a plant will not grow as you wish. So we can understand the dynamization of social environments, or how to treat the communities that you manage. Taking care of them That’s why I

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Social Media is more than Community Management?

Without water or care, even without small conversations in privacy, a plant will not grow as you wish. So we can understand the dynamization of social environments, or how to treat the communities that you manage. Taking care of them That’s why I

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Advertising works best among smartphone users who pay for content

A large majority of smartphone users use their equipment to consume digital content, whether news or information of all kinds. A new study by Frank N. Magid Associates for the Online Publishers Association of the USA, entitled “A portrait of the

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Advertising works best among smartphone users who pay for content

A large majority of smartphone users use their equipment to consume digital content, whether news or information of all kinds. A new study by Frank N. Magid Associates for the Online Publishers Association of the USA, entitled “A portrait of the

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The importance of analyzing and understanding conversations in their digital context

Often we are not aware of the enormous power of language to move emotions and promote behavioral changes in people. The true meaning of words is in the emotions, feelings and reactions that provoke that, in each geographical area and

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The importance of analyzing and understanding conversations in their digital context

Often we are not aware of the enormous power of language to move emotions and promote behavioral changes in people. The true meaning of words is in the emotions, feelings and reactions that provoke that, in each geographical area and

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Content Curation: The infallible recipe for a good plate of contents

According to Erick Schmidt, CEO of Google, every two days more content is generated than in the whole civilization had been created until 2003. There is such a proliferation of information in such a short time that it is totally

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Content Curation: The infallible recipe for a good plate of contents

According to Erick Schmidt, CEO of Google, every two days more content is generated than in the whole civilization had been created until 2003. There is such a proliferation of information in such a short time that it is totally

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