Social Media

Do you know the most basic rules of Social Media?

In Social Media there are certain rules that although they may seem basic and fundamental, it is advisable to review them and have them very present. Sometimes we do not take them into account and even without realizing it, having them

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Do you know the most basic rules of Social Media?

In Social Media there are certain rules that although they may seem basic and fundamental, it is advisable to review them and have them very present. Sometimes we do not take them into account and even without realizing it, having them

/ No comments

Which social media marketing strategies work best?

After several years in social networks, companies and professionals are already having the knowledge and experience that allows them to judge what works best for them when it reaches their goals, what their main challenges are and how they can

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Which social media marketing strategies work best?

After several years in social networks, companies and professionals are already having the knowledge and experience that allows them to judge what works best for them when it reaches their goals, what their main challenges are and how they can

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SMEs get their hands on and increase their commitment to Social Media

SMEs have risen to the heels of new technologies, and they do not plan to go down; Indeed, they have learned to work in this environment and will continue to bet on them. Approximately a quarter of small and medium-sized businesses are

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SMEs get their hands on and increase their commitment to Social Media

SMEs have risen to the heels of new technologies, and they do not plan to go down; Indeed, they have learned to work in this environment and will continue to bet on them. Approximately a quarter of small and medium-sized businesses are

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There are a lot of brands that want to be in social networks without knowing why

Manuela Battaglini has been the president of AERCO since October 2012. She herself is defined as a social media business consultant, teacher and trainer. He has reinvented himself and turned his passion into his profession, tells us in the profile of

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There are a lot of brands that want to be in social networks without knowing why

Manuela Battaglini has been the president of AERCO since October 2012. She herself is defined as a social media business consultant, teacher and trainer. He has reinvented himself and turned his passion into his profession, tells us in the profile of

/ No comments

35% of users hide company and brand updates on social networks

23% of social media users in the UK have done some sort of search on a product or service after having read something in one of the social services, according to a recent study by YouGov, which represents 6% Increase

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35% of users hide company and brand updates on social networks

23% of social media users in the UK have done some sort of search on a product or service after having read something in one of the social services, according to a recent study by YouGov, which represents 6% Increase

/ No comments

Social Networking and the Next Generation of Doctors 2.0

Social networks are a great source of information, where users go to know more details about the topics that interest them, raise their doubts and discover new products or possible solutions to their problems. This utility could also be applied to

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Social Networking and the Next Generation of Doctors 2.0

Social networks are a great source of information, where users go to know more details about the topics that interest them, raise their doubts and discover new products or possible solutions to their problems. This utility could also be applied to

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How to take advantage of storytelling in social networks

The combination of social media and storytelling can offer extremely rewarding results for your company. Storytelling means literally telling stories. Yes, do you remember when you were little and told you: “there was once”, … and you were completely quiet and silent

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How to take advantage of storytelling in social networks

The combination of social media and storytelling can offer extremely rewarding results for your company. Storytelling means literally telling stories. Yes, do you remember when you were little and told you: “there was once”, … and you were completely quiet and silent

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Keys to customer loyalty in social networks

Do not be sad about a farewell. A farewell is necessary to reconnect again. The entrepreneur who has a business dealing with the public must do everything possible so that this reunion takes place and becomes loyalty. Customer loyalty is an important

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Keys to customer loyalty in social networks

Do not be sad about a farewell. A farewell is necessary to reconnect again. The entrepreneur who has a business dealing with the public must do everything possible so that this reunion takes place and becomes loyalty. Customer loyalty is an important

/ No comments

The engagement and brand recognition, paramount in the social media strategy

Marketers are striving to make the most of their presence in social networks, and brands with their existence and activity on networks have changed their objectives and the metrics used to measure their work. These are some of the conclusions from

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The engagement and brand recognition, paramount in the social media strategy

Marketers are striving to make the most of their presence in social networks, and brands with their existence and activity on networks have changed their objectives and the metrics used to measure their work. These are some of the conclusions from

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6 metric to evaluate the actions of Community Management in social media

The importance and relevance of the metrics varies according to each case, as are related mainly to four factors:  the  brand  or company,  the market, the  strategy  and  objectives.  From there defined KPI’s which are the vital support to calculate the ROI which is about what actions business and

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6 metric to evaluate the actions of Community Management in social media

The importance and relevance of the metrics varies according to each case, as are related mainly to four factors:  the  brand  or company,  the market, the  strategy  and  objectives.  From there defined KPI’s which are the vital support to calculate the ROI which is about what actions business and

/ No comments