Business

eBay confirms an increase in its sales through mobile devices

eBay, one of the websites for the auction of products over the Internet has confirmed an increasing trend that seems to reflect the rapid growth of e-commerce and mobile purchases. Although the data correspond to eBay in the United Kingdom,

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eBay confirms an increase in its sales through mobile devices

eBay, one of the websites for the auction of products over the Internet has confirmed an increasing trend that seems to reflect the rapid growth of e-commerce and mobile purchases. Although the data correspond to eBay in the United Kingdom,

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Will ‘Low Cost’ products continue to be successful after the crisis is over?

The economic crisis has changed our consumption habits, made us tighten our belts and this has benefited the low cost, which dominate our shopping basket. But not only do we use low prices for basic necessities with the well-known white

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Will ‘Low Cost’ products continue to be successful after the crisis is over?

The economic crisis has changed our consumption habits, made us tighten our belts and this has benefited the low cost, which dominate our shopping basket. But not only do we use low prices for basic necessities with the well-known white

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Nielsen and ComScore faced with patent rights

Nielsen and ComScore are two of the largest Internet audience measurement companies in the world, and right now they are engaged in a very tough legal battle over alleged patent violations.

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Nielsen and ComScore faced with patent rights

Nielsen and ComScore are two of the largest Internet audience measurement companies in the world, and right now they are engaged in a very tough legal battle over alleged patent violations.

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When it comes to value perception, Amazon is the best brand in the world

Amazon is the strongest brand not only in the United States, but throughout the world, according to “Value-D”, the ranking of Millward Brown, who has taken the conclusions after surveying 150,000 consumers in 24 countries taking into account also the

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When it comes to value perception, Amazon is the best brand in the world

Amazon is the strongest brand not only in the United States, but throughout the world, according to “Value-D”, the ranking of Millward Brown, who has taken the conclusions after surveying 150,000 consumers in 24 countries taking into account also the

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Marketing and Companies: Kingdom of uncertainty

Reread a few weeks ago the book “History of military incompetence” by Geoffrey Regan (Editorial Critic) and one of its paragraphs made me reflect on its similarity with the universe of Marketing. It says: “Clausewitz (Carl von Clausewitz) called the war

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Marketing and Companies: Kingdom of uncertainty

Reread a few weeks ago the book “History of military incompetence” by Geoffrey Regan (Editorial Critic) and one of its paragraphs made me reflect on its similarity with the universe of Marketing. It says: “Clausewitz (Carl von Clausewitz) called the war

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Adconion Media Group buys assets from Jooost

Adconion Media Group, the world’s largest independent content and audience network, has announced that it has acquired certain private assets from Joost, the online video service. The terms of the transaction have not been disclosed.

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Adconion Media Group buys assets from Jooost

Adconion Media Group, the world’s largest independent content and audience network, has announced that it has acquired certain private assets from Joost, the online video service. The terms of the transaction have not been disclosed.

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What happens to the customer if my product is so good?

The most common frustration I see (and of course I feel), daily, comes from the sales network and excellent marketing professionals in companies of all sizes, and I mean those days when they can not understand why more people Will

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What happens to the customer if my product is so good?

The most common frustration I see (and of course I feel), daily, comes from the sales network and excellent marketing professionals in companies of all sizes, and I mean those days when they can not understand why more people Will

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Internet and social networks burst into the customer service of companies

Social networks and Internet self-service are estimated to reach growth rates of around 30% in the next few years, to the detriment of the telephone and face-to-face channels that lose relevance and are more expensive.

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Internet and social networks burst into the customer service of companies

Social networks and Internet self-service are estimated to reach growth rates of around 30% in the next few years, to the detriment of the telephone and face-to-face channels that lose relevance and are more expensive.

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Keys to make an online business succeed in times of crisis

The numbers speak for themselves. In a period in which the crisis lurks various economic sectors, there is a significant upturn in online purchases, which increased by 58.5% in the first quarter of 2010 reaching a turnover level of 715.23 million

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Keys to make an online business succeed in times of crisis

The numbers speak for themselves. In a period in which the crisis lurks various economic sectors, there is a significant upturn in online purchases, which increased by 58.5% in the first quarter of 2010 reaching a turnover level of 715.23 million

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Ping: Controversies of a registered trademark effects and repercussions

Ping, is the name given to the new musical social network that Apple has integrated into iTunes and that has undoubtedly come stomping registering in its first 48 hours of activity more than one million users according to the company’s

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Ping: Controversies of a registered trademark effects and repercussions

Ping, is the name given to the new musical social network that Apple has integrated into iTunes and that has undoubtedly come stomping registering in its first 48 hours of activity more than one million users according to the company’s

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